The 2nd Year Evaluation Meeting of the Trakya Health Tourism Clustering HİSER Project Was Held
As the Trakya Health Tourism Association, we are proud to have successfully completed the second year of the “Health Tourism Clustering in Trakya Project”, for which we are the applicant. The project is carried out under the coordination of the Trakya Development Agency and supported by the Ministry of Trade within the scope of the HİSER (Enhancing the Competitiveness of the Service Sector) Program.
During the evaluation meeting we held with our project stakeholders, the activities implemented over the past two years were reviewed, and the strategic roadmap and planned events for the final year of the project were outlined.
The HİSER Program is supported by the Ministry of Trade with the aim of increasing the export capacity of service sector companies, facilitating their international expansion, and fostering a culture of collaboration. With this support, we plan and implement promotional, training, consultancy, and international marketing activities for healthcare institutions in Trakya together with our regional health facilities and intermediary organizations.
Thanks to our project, cooperation among healthcare institutions in Trakya is strengthening, the region’s potential in health tourism is becoming more visible, and Trakya is progressing toward becoming a more attractive destination for international patients. We consider this final year crucial for further accelerating our momentum and achieving lasting results.